A framework for decision-making and problem-solving in design

Design concepts are the core ideas that guide the creation of a product, system, or experience. They serve as the starting point for designers to develop a cohesive vision and approach to their work. A design concept may be based on a particular theme, such as minimalism or sustainability, or on a specific problem or need.

The importance of design concepts lies in their ability to provide a framework for decision-making and problem-solving. They help designers to define the goals, objectives, and constraints of a project, and to create a consistent visual language and user experience. To create a strong design concept, designers must consider user needs, market trends, cultural influences, and technological advancements. They must also be able to communicate their ideas effectively to clients, stakeholders, and other members of the design team. With a solid concept in place, designers can move forward with confidence and creativity.

Professional Concepts

Perhaps it´s one of the core disciplines of a design award competition. Prove it!
Experimental and conceptual designs, commissioned works that have not yet been published, studies and research projects, innovative design concepts whose implementation is not planned or expected before 2025, in the following categories:

• Product Concepts

• User Experience Concepts

• Communication Concepts

• Architecture Concepts

• Interior Architecture Concepts

• Packaging Concepts

• User Interface Concepts

• Service Design Concepts

The expert iF jury awaits exciting projects from the whole range of disciplines. Explore the iF ranking of the last five years here.