A framework for decision-making and problem-solving in design
Design concepts are the core ideas that guide the creation of a product, system, or experience. They serve as the starting point for designers to develop a cohesive vision and approach to their work. A design concept may be based on a particular theme, such as minimalism or sustainability, or on a specific problem or need.
The importance of design concepts lies in their ability to provide a framework for decision-making and problem-solving. They help designers to define the goals, objectives, and constraints of a project, and to create a consistent visual language and user experience. To create a strong design concept, designers must consider user needs, market trends, cultural influences, and technological advancements. They must also be able to communicate their ideas effectively to clients, stakeholders, and other members of the design team. With a solid concept in place, designers can move forward with confidence and creativity.
BE AMONG THE BEST!

Professional Concepts
Perhaps it´s one of the core disciplines of a design award competition. Prove it!
Experimental and conceptual designs, commissioned works that have not yet been published, studies and research projects, innovative design concepts whose implementation is not planned or expected before 2025, in the following categories:
Product Concepts
User Experience Concepts
Communication Concepts
Architecture Concepts
Interior Architecture Concepts
Packaging Concepts
User Interface Concepts
Service Design Concepts
The expert iF jury awaits exciting projects from the whole range of disciplines. Explore the iF ranking of the last five years here.

Welcome to the iF DESIGN AWARD!
Any questions? Your iF expert is happy to advise and assist you! Leave your address here and we will contact you asap.
iF DESIGN AWARD 2024 - DATES AT A GLANCE
9+
Designs can be submitted in 9 main disciplines with various subcategories and even across disciplines.
100%
Owned by the certified non-profit iF DESIGN FOUNDATION, which promotes design and its social value, iF Design is truly independent.
Apply early!
Early Bird – 30 Jun 2023: EUR 250
Regular – 29 Sept 2023: EUR 350
Last Chance – 8 Nov 2023: EUR 450
Time to complete your application until 8 Nov
iF Online Preselection 4-8 December
Receive a detailed iF Jury Feedback Chart
You´re Finalist!
After passing the iF Online Preselection, your entry is evaluated by the iF Final Jury in Berlin 20-22 Feb 2024
Chance to modify application before Final Jury
Choose between digital or physical presentation
Receive an updated iF Final Jury Feedback Chart
Winner 🙌
In April 2024, iF Design starts a global winners campaign
Entry featured online and in the iF Design App
Unlimited access to iF DESIGN AWARD 2024 Logo
Receive points for the global iF Ranking
Invitation to the iF DESIGN AWARD NIGHT 2024 in Berlin