Put the 'fun' in functional packaging

Show us that appearance counts – submit your best packaging designs to win an award


Sustainable, functional and fun: product packaging that sells

Well-designed packaging serves three purposes: it protects the product from damage or tampering, provides vital information such as its product features, usage, and ingredients, and communicates the brand’s message and values. Whether for household products, jewelry, watches, clothes, toys, games, headphones, computers, kitchen appliances, industrial or business-to-business products, the design must reflect the target audience and brand identity. Packaging must also be functional and easy to use, and increasingly there is an imperative that it use recyclable and sustainable materials.

Modern packagers have access to a greater array of materials and forms than ever before: cardboard, paperboard, glass, foil, textiles, and numerous types of hard and soft plastic. Good packaging design makes a product stand out from its competitors on the shelf. Great packaging design creates an emotional connection with the customer and builds brand loyalty. An iF Design Award rewards the latter.


The discipline packaging with its category for all types of consumer products and for the industry (B2B) is suitable for packaging achievements like

  • cleaning and household products,

  • jewelry and watches,

  • clothes and accessories,

  • sports articles and for travel,

  • toys, music, games and videos, headphones, MP3 players, computers and accessories, cameras and accessories, mobile technology devices and accessories,

  • kitchen appliances,

  • industrial and business-to-business products.

Compete with global designers and manufacturers from all over the globe! Get in contact with iF Design for your questions around your application.

Welcome to the iF DESIGN AWARD!

Any questions? Your iF expert is happy to advise and assist you! Leave your address here and we will contact you asap.

Best practice in packaging design for consumer and B2B:



Designs can be submitted in 9 main disciplines with various subcategories and even across disciplines.


Owned by the certified non-profit iF DESIGN FOUNDATION, which promotes design and its social value, iF Design is truly independent.

Apply early!

Early Bird – 30 Jun 2023: EUR 250
Regular – 29 Sept 2023: EUR 350
Last Chance – 8 Nov 2023: EUR 450

Time to complete your application until 8 Nov

iF Online Preselection 4-8 December

Receive a detailed iF Jury Feedback Chart

You´re Finalist!

After passing the iF Online Preselection, your entry is evaluated by the iF Final Jury in Berlin 20-22 Feb 2024

Chance to modify application before Final Jury

Choose between digital or physical presentation

Receive an updated iF Final Jury Feedback Chart

Winner 🙌

In April 2024, iF Design starts a global winners campaign

Entry featured online and in the iF Design App

Unlimited access to iF DESIGN AWARD 2024 Logo

Receive points for the global iF Ranking

Invitation to the iF DESIGN AWARD NIGHT 2024 in Berlin

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