Greco 20.25

Visual Identity

After 20 years, the rebranding of GRECO, an independent Brazilian design studio, has transformed a previously rigid and formal brand appearance into a variable and vibrant system. Built with Grecotipo, a font family designed for the rebranding, the identity reflects the studio’s design approach rooted in structure, material experimentation, and experiences related to the senses. Emerging from real interactions within the studio, it balances functionality and expression, connecting digital and physical presence while preserving cultural depth. For each of the senses, a new contact point.

Cliente / Fabricante

Greco Design

Belo Horizonte, BR

Diseño

Greco Design

Belo Horizonte, BRTime Greco + Eduardo Ouvido, Marcela Dantés, Victor Silva

Plau

Rio de Janeiro, BRRodrigo Saiani, Carlos Mignot