Eco Biobased Optical Collection
Eco Biobased Optical Collection
Eco Biobased Optical Collection
Eco Biobased Optical Collection
Eco Biobased Optical Collection
Eco Biobased Optical Collection
Eco Biobased Optical Collection
Eco Biobased Optical Collection
Eco Biobased Optical Collection
Eco Biobased Optical Collection
2022

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Eco Biobased Optical Collection

Eyewear

MODO Eyewear M Stockholm Design AB

The Eco Biobased Optical Collection comes with a magnetic sun clip-on that transforms their look. The magnet is integrated into the material and hidden from view using gradient coloring or a continuation of the temple, which also serves as an aesthetic detail. The frames are crafted using a biobased material derived from sustainable non-GMO castor seed oil, making them lightweight, flexible, and very comfortable. Through injection molding the frames, MODO achieves the ultra-slim dimension of the sun clip and eliminates waste material. The packaging is made with recycled PET and recycled paper and for each frame, Eco plants a tree.

Date of Launch
2021
Development Time
up to 12 months
Target Regions
Europe, North America, South America
Target Groups
Consumer / User

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