Galaxy A Series
Smartphone
The Galaxy A series plays an important role in reaching out to Gen Z in the global mass market. Trendy, vibrant colors were employed, and the cameras and flash were installed on the reverse in an innovative layout to appeal to younger consumers. The streamlined contour creates a minimalist look and ensures a comfortable grip. Its sleek, fluid design overcomes the impersonal feel of an electronic device.
Client / Manufacturer
Design
Samsung Electronics Co., Ltd.
Seoul, KRSamsung Electronics Co., Ltd.
Seoul, KRDate of Launch
2021
Development Time
up to 12 months
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumer / User