OCT Happy Hour Signage Project
Wayfinding system
The architectural language of Corbusier has been distilled and expressed in this wayfinding sign project. Exaggerated, elemental concrete components express a rough, bold appearance, complemented by exposed unfinished structures and facilities. Cool shadows from the metal-mounted typeface produce artistic 3D visual effects to convey a powerful sense of minimalism.
Client / ManufacturerDesign
OCT Group
Shenzhen, Guangdong Province, CNUpdesign
Nanshan District, Shenzhen, CNDate of Launch
2021
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User