PROJECT 100 - Resource Circulation System

Shopping bag

The goal of 'PROJECT 100' is to create a system taking a responsibility for the waste and using them in a sustainable way. Hyundai Department Store has built an eco-friendly packaging system with their own circular system. We collect paper wastes generated by the store, turn into high quality 100% recycled paper, and apply to the packaging. A number 100 in 'PROJECT 100' represents the store’s strong will to reduce wood usage by 100% and to make 100% recycled paper. The package is designed according to the credo "responsible and also sustainable".