Re-Braille
Re-Braille
Re-Braille
Re-Braille
Re-Braille
Re-Braille
Re-Braille
Re-Braille
Re-Braille
Re-Braille
2023

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Re-Braille

braille protection film

Over the past two years of the pandemic, thick antimicrobial films have been implemented throughout South Korea as a part of the government's COVID-19 prevention measures. These antimicrobial films are not only easily damaged but also prohibit access to braille, further hindering the daily lives of the visually-impaired. The Re-Braille campaign, a collaboration between Medifoam® and the Daejeon Public School for the Blind, has been inspired by the blind spots of COVID-19 in an effort to create braille protection film meant to solve the problems caused by the existing antimicrobial film and to convey a sense of hope to the world.

Client / Manufacturer

Mundipharma korea Ltd.

Seoul, KR

Daejeon Public School for the Blind

Daejeon, KR
Design

DIN

Seoul, KRDinGun Ko, HaYoung Lim, JeeYeon Kim

JINJIN PRODUCTION

Seoul, KRJaeJin Kim, SangYeob Lee, DongHyun Kim, YuYeong Ji

PAHTFINDER

Seoul, KRDuSu Bang, HeeJi Kim, YeRyeong Kim

SARAMSARAM

Seoul, KRYoungHee Lee, DaeYeob Kim, JongMin Han, DongSin Kim
Date of Launch
2022
Development Time
up to 12 Month
Target Regions
Asia
Target Groups
Consumers / Users, Public Sector / Government

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