NOVARTIS Pavillion - Wonders of Medicine
NOVARTIS Pavillion - Wonders of Medicine
NOVARTIS Pavillion - Wonders of Medicine
NOVARTIS Pavillion - Wonders of Medicine
NOVARTIS Pavillion - Wonders of Medicine
NOVARTIS Pavillion - Wonders of Medicine
NOVARTIS Pavillion - Wonders of Medicine
NOVARTIS Pavillion - Wonders of Medicine
NOVARTIS Pavillion - Wonders of Medicine
NOVARTIS Pavillion - Wonders of Medicine
NOVARTIS Pavillion - Wonders of Medicine
NOVARTIS Pavillion - Wonders of Medicine
2024

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NOVARTIS Pavillion - Wonders of Medicine

Exhibition

"Wonders of Medicine" serves as an authentic and interactive platform for educating and engaging visitors about the intricacies of healthcare, drug development, and medical research. It aims to offer genuine insights into the past, present, and future of healthcare. It's unique blend of design and interactivity, including multimedia installations and a digital companion for visitors, sets it apart from similar projects. It provides a highly interactive experience that enables genuine exploration of the Wonders of Medicine, medical research, and the needs of patients, benefitting the visitor by fostering a deeper understanding of healthcare

iF Gold Statement

The Novartis Pavilion, titled ‘Wonders of Medicine’, is a model for how to convey complex scientific knowledge in an engaging yet sophisticated way. The exhibition is centered on the patient while offering insights into research, history, and the future of healthcare. The approach is designed to draw the visitor into a unique mental space. In a word: illuminating!
Client / Manufacturer

Novartis International AG

Basel, CH
Design
ATELIER BRÜCKNER

ATELIER BRÜCKNER

Stuttgart, DEGeneral Planning, Exhibition Design
iart interactive AG

iart interactive AG

Basel, CHRealisation, Light Planning, Media Hardware Planning

amplify design / AV-EMENES

Stuttgart, DEMedia

AMDL CIRCLE

Milan, ITArchitecture
Date of Launch
2022
Development Time
up to 24 Month
Target Regions
Europe
Target Groups
Consumers / Users

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