3D groundplanRijks Museum
The Paper Pathfinder is folding out into a 3D miniature building and folded flat to keep it in your bag. This product is, without further explanation, directly understandable for people of any age, to find their way easily through the complex building. Paper Pathfinder (amount: 120.000 pieces, sponsored by ING as a gift for their costumers), has been realized for the opening year of Rijks Museum Amsterdam. This design is focused on creating flow and strengthens the connection between the visitor and Rijks Museum. After the visit this product is a lasting memory of the experience.