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Outside the Box
Outside the Box
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Outside the Box
Outside the Box
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Outside the Box
2022

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Outside the Box

Diabetes management platform

Boehringer Ingelheim International

This is a wooden box of 30 beautifully illustrated cards to be gifted with new medication for Type 2 diabetes patients. QR codes connect to an interactive experience that patients are invited to try daily to help them change direction to a healthier way of living and create a positive mind shift for tackling diabetes and heart-related health challenges. Examples: A motion-activated podcast, keep walking to keep listening. A scented card with an online meditation session for improved sleep. A scratch card to keep track of your eight glasses of water. Critically, each has a way to share progress with your doctor, creating richer discussions at the next appointment.

Client / Manufacturer

Boehringer Ingelheim International

Ingelheim am Rhein, DE
Design
Native Design Ltd

Native Design Ltd

London, GB
Development Time
13 - 24 months
Target Regions
North America
Target Groups
Consumer / User, Trade / Industry, Public Sector Government, Other target groups: Healthcare Practitioners and Patients

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