KAIFUN TOGETHER ZHUBEI
Kaifun Together Restaurant’s brand value is its fresh, authentic and savory Sichuan cuisines. It aims to deliver an active, passionate and hospitable brand image and creates a joyful dining atmosphere. Its target customers are 25 to 35 years old white-collar workers. Inspired by Chinese architectural features, round windows frames and bamboo silhouettes are chosen to create a sense of poetic simplicity. Vibrant oriental colors, such as titanium white, cyanine, cinnabar and ocher are incorporated with warm wood and gray cement walls, giving the space a modern minimalist atmosphere. Unlike Zen or other traditional Chinese styles, the vitalit
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