
KIA, Unplugged Ground
Client : Kia Located in Seongsu, the Kia EV Unplugged Ground is a renewed space that encapsulates Kia's present and future. With a focus on Kia's sustainability vision and leading the new era of electrification, it centers around 'The Kia EV9' mobility. I M fine has designed various brand experiences at the intersection between the brand and customers, based on the core messages of sustainability and innovation of the EV9. Through the creation of experiential content, it delivers diverse lifestyle messages that only the EV9 can offer.
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