Ad Campaign // Deutscher Ärzteverlag
The Deutsche Ärzteverlag, a leading publisher specialized in medicine, was founded in 1949. grintsch was assigned to to enhance advertising sales. Faces that affect. Slogans that provoke. Layouts that stand out: These are the ingredients for an advertising campaign which sets itself off against conventional communication of medical-specialized media. Supplemented with solid argumentation we deliver a counter proposition to the stale image that partly adheres to the Deutsche Ärzteblatt. We give it the contemporary face that a future-oriented publisher’s product requires.
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