Corporate Design & Style Guide // METRO GROUP
METRO GROUP is one of the world’s leading retailers. They combine the independent sales brands METRO Cash & Carry, Media Markt, Saturn and real,-. In being plain, meaningful and with a high communicative impact the next step in the retail corporation’s identity development is reflected perfectly. A new logo serves as light house. Modern typography and color scheme manifest the appearance’s rejuvenation, which runs like a common visual thread through all media and ensures ideal visibility and identification. The company’s style guide is available in print or digital, defines all required measures and lists design features and regulations.
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