YONGXI Golden Phoebe - Branding Design
Based on ‘the spirit of nature’ and the profound royal history and culture of Chinese gold phoebe, Yongxi Gold Phoebe inherits the traditional craft of classic furniture and integrates classical Chinese life into modern households with originally-designed tea & incense products and literati ornamental objects. With a deep understanding of Chinese culture, Transcend Design comes up with the creative name of ‘Yongxi Gold Phoebe’, reflecting the profound royal history and culture of Chinese gold phoebe. On this basis, Transcend Design launches the whole brand VIS image design, and the development of a series of products and design of counters.
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