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Alissia Melka-Teichroew

byAMT Studio Netherlands

Dutch-French-American Alissia Melka-Teichroew is a designer & brand experience expert, trained at Design Academy Eindhoven and RISD. She connects strategic thinking with a maker's instinct through byAMT, her consultancy. She translates complex ideas into tangible forms—from Global Visual Design Lead at Electrolux (brand DNA refresh, global iconography), Head of Brand & Creative Director at Lynk & Co (retail, digital, campaigns) to spatial strategy at Selina Hotels. With experience spanning IDEO to founding her own brand (sold at MoMA Store), she bridges craft, strategy and design.

(January 2026)

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