Claudia Friedrichzweigrad GmbH & Co. KGHamburg, Germany
Claudia Friedrich is partner and managing director for interface design at zweigrad Industrial Design in Hamburg, Germany. With more than 20 years working experience in several design studios she develops UX strategies and design languages within a holistic approach for product ecosystems. She sees design as an added value within a user-centred and collaborative design process. As industrial designer, design leader, spokesperson of Deutsche Designer Club e.V. she loves to influence by design.