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Olaia Irulegi Garmendia

DIARADESIGNArrasate-Mondragon, Spain

Olaia Irulegi is the Managing Director of DIARADESIGN, a strategic design consultancy based in Mondragón, Spain. Olaia has worked with a wide range of companies worldwide, translating strategy into reality and improving user experience, with a specialisation in mobility and healthcare. She is a regular speaker, mainly in Europe and Asia, and has served as a juror for several awards. Olaia was the first president of EIDE, the Basque Design Association, and is a regular lecturer at several universities. 


(November 2024) 

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