1theK
Online media branding
1theK(Wonder K) is KakaoM's global K-POP media brand. 1theK connects artists with global fans by providing K-POP artists' official music and KakaoM's own K-POP content. 1theK creates and provides a variety of attractive K-POP content. With official and original music content of K-POP artists of 1theK, artists connect with their fans creating a wonderful and enjoyable experience. 1theK is the global No.1 K-POP media brand creating new cultures with fans all over the world who gather in one place beyond national and cultural barriers.
Date of Launch
2019
Development Time
up to 12 months
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumer / User