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2016 SMART HUB
2016 SMART HUB
2016 SMART HUB
2016 SMART HUB
2017

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2016 SMART HUB

Smart TV UX

Samsung Electronics Co., Ltd.

2016 SMART HUB, a smart TV UX realized Single Access Point enabling the exploration and execution of all sources and contents through simple left / right movement by placing 2016 SMART HUB, which integrates live antenna, OTT, external devices and TV settings, on a single simple line. Moreover, it provides innovative usability that enables the control of all devices connected to the TV solely with our remote control. 2016 SMART HUB allows the quick exploration and transition between apps, devices and contents, composed of two layers – Launcher on the bottom and Preview on the top.

Client / Manufacturer
Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd.

Seoul, KR
Design
Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd.

Seoul, KR
Date of Launch
2016
Development Time
up to 12 months
Target Regions
Africa, Asia, Australia/Oceania, Europe, North America, South America
Target Groups
Consumer / User

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