Cookies and the protection of your data

We use cookies to improve the functionality of the website, to offer you a better website experience and to provide social media features. You give your consent by clicking on “Accept all Cookies” or as part of your individual settings. Please find detailed information on the use of cookies on this website in our Data Privacy Statement.

Functional Cookies

These cookies are necessary for the operation of the site and enable security-relevant functions. In addition, we determine whether you want to remain logged in and to make our services available to you when you change between this and other websites.

Statistical Cookies

These cookies are used for analyzing user behavior on our website with the aim of improving user navigation. All data collected is evaluated anonymously. Further information is available on our data protection site.

Marketing Cookies

These cookies are used to deliver relevant advertising or to limit how many times you see an ad. Marketing cookies can share that information with the advertiser (third-party cookies). The legal basis for the data processing is the consent of the user.

2020 QLED 8K Visual Identity System
2020 QLED 8K Visual Identity System
2020 QLED 8K Visual Identity System
2020 QLED 8K Visual Identity System
2020 QLED 8K Visual Identity System
2020 QLED 8K Visual Identity System
2020 QLED 8K Visual Identity System
2020 QLED 8K Visual Identity System
2020 QLED 8K Visual Identity System
2020 QLED 8K Visual Identity System
2021

Share:

2020 QLED 8K Visual Identity System

Visual identity system

Samsung Electronics Co., Ltd.

This visual identity system (VIS) has been developed for the QLED 8K/QLED brand, the premium TV product line. It highlights the designs and functions of the brand's flagship models under the visual concept "bold" and "contemporary," completing the unique identity of the QLED product line. The QLED 8K VIS is produced and distributed as a guide that consists of visual assets (logo, colors, typography, photography, graphics, etc.) and various examples of applications used for brand promotion and marketing activities.

Date of Launch
2020
Development Time
up to 12 months
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumer / User, Trade / Industry

RELATED PROJECTS