Absolut Glimmer

Limited glass bottle edition

The limited edition Absolut Glimmer features a highly innovative glass bottle, produced and decorated in-line at Ardagh’s plant in Limmared, Sweden. Ardagh worked closely with Pernod Ricard to create a completely new appearance and texture. For the first time they have challenged the Absolut bottle design to create something truly different to provide the trade with an engaging consumer proposition by representing something genuinely bold, innovative and interesting in store. Glass is 100% recyclable.

JURY STATEMENT

Packaging Design - selected by Dr. Alexander Schubert Absolut always impress with their innovative Limited Editions. In this case it's the exceptional combination of visual and tactile qualities.

Client / Manufacturer

Ardagh Glass Limmared AB

Limmared, SE

Design

The Absolut Company AB

Stockholm, SE

Ardagh Glass Limmared AB

Limmared, SE