AIR PADDING
Clothing
AIR PADDING is an inflatable padded coat designed to replace goose down or artificial fiber padding. It is designed first and foremost to protect geese from the dreadful down-harvesting process in which the bird's feathers are plucked while alive. This design follows the booming trend of vegan fashion, and is the very first product to attempt to replace goose-down padding with air.
iF Gold Statement
We've seen great advances in vegan food alternatives, but the fashion industry has been slow to develop alternatives to animal products such as leather and down. This jacket exemplifies great innovation in terms of form, aesthetics, and materials. A plethora of virtues (aesthetic, social, and production) make this a worthy winner of an iF DESIGN AWARD 2022 Gold.
Date of Launch
2020
Development Time
up to 12 months
Target Regions
Specific country/region: South Korea
Target Groups
Consumer / User