AKG Verpackungsserie
Headphones packaging
The minimalistic design of the new AKG packaging line focuses on the essential the product itself. Product presentation is enabled by the window, the package acts as a backdrop to celebrate the high quality product details. Clear placement of brand elements, easy decodable iconography and color-sets create a distinct design. This, in combination with the luxurious black matte finish, refined by silkscreen printing and special colors, creates a highly recognizable and differentiating presence in today's visually overloaded retail contexts.
JURY STATEMENT
Design
Packaging Design - selected by Dr. Alexander Schubert A packaging design with great attention to detail that works without having to use many words.
Client / ManufacturerAKG Acoustics GmbH
Wien, AT