Amazfit Active Edge
Smart watch
The Amazfit Active Edge is a smartwatch designed for young and energetic individuals, breaking away from the homogenous design language seen in many digital products catering to mainstream consumers. This smartwatch showcases a unique and personalized design with its double-layer semi-transparent materials, exaggerated yet durable aesthetics, vibrant and creative watch faces, and a ventilated strap. It is tailored specifically for the younger generation, embodying the DNA of being street-culture, trendy, passionate, active, and unbridled. Find your energy. Find your passion. Find your edge.
Date of Launch
2023
Development Time
up to 12 Month
Target Regions
Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumers / Users