Ambrosial Spoon-eating Yoghurt (5G blue fatty)
Yogurt packaging
Inner Mongolia Yili Industrial Group Co., Ltd.Ambrosial launched a new upmarket curd yogurt 5G blue fatty was launched in August 2020 in response to consumer taste trends. The product packaging offers a unique eating method, designed to transform into a goblet shape. 5G blue fatty is the world's first room-temperature curd yogurt. Its innovative and interactive portable packaging guarantees a 5-month shelf life so that consumers can enjoy its deliciousness long after purchase.
Client / ManufacturerDesign
Inner Mongolia Yili Industrial Group Co., Ltd.
Beijing, CNInner Mongolia Yili Industrial Group Co., Ltd.
Beijing, CNDate of Launch
2020
Development Time
25 - 36 months
Target Regions
Asia
Target Groups
Consumer / User