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ARKERD
ARKERD
ARKERD
ARKERD
ARKERD
ARKERD
ARKERD
ARKERD
ARKERD
ARKERD
2024

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ARKERD

Employee Protection Equipment

DaehanSteel

The most passionate people in the world. steel workers in the steel industry. The number of accidents in 2022, in the Korean steel industry was 14,918 and 262 of them were fatal accidents. More importantly, one out of two Manufacturing industrial accident. Daehan Steel, Korea's leading steelmaker, started this new brand not just to increase safety awareness, but to awaken their pride and trust in safety. ARKERD is a Personal Protective Equipment that contains the pride of steel workers and their trust in safety from the dangerous field. By listening to the workers on the field, safer protective equipments were designed to fit their needs.

Client / Manufacturer

DaehanSteel

Busan, KR
Design

sampartners

Seoul, KRJihoon Kim, Jeehoon Bae, Gibaek Ryu, Seonghyeok Kang, Gunhee Lee, Hyeonju Bae
Date of Launch
2022
Development Time
up to 12 Month
Target Regions
Asia
Target Groups
Consumers / Users

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