ASUS Vivobook S (K3402/K3502/M3402/M3502)
Laptop computer
This laptop is aimed at fulfilling the computing needs of 16 to 25-year-olds (Gen Z), who appreciate novel design and new features. They also look for good products to increase their work efficiency, they care about environmental issues. The new Vivobook S employs a modular design that allows the same components to be used across the series, increasing production efficiency and reducing waste, which results in lower overall cost. The series also features a unique Enter key with a diagonal 'warning stripe' pattern across it.
Date of Launch
2022
Development Time
up to 12 months
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumer / User