Audi e-tron quattro
Passenger car
The concept car unites SUV genes with an all-electric drive and distinctive aerodynamics. The silhouette: coupe-like. The greenhouse: extremely flat, tapering strongly towards the rear. Aerodynamic details at the front, sides and rear improve the CD value. OLED elements in front and heck lights create a new e-tron light signature. With its taut lines, clear shapes and sinewy surfaces, the interior feels light and open. The instrument panel slopes downward towards the passengers in two levels. The operating and display concept is deeply integrated into the driver-oriented architecture of the cockpit, characterized by the large OLED displays.
iF Gold Statement
As part of the Audi e-tron quattro concept, an electric car was developed that features a perfect combination of outstanding design, aerodynamics and innovative technical features. The extremely low silhouette is based on a clear design language and emphasizes the flowing dynamic that can also be found in the cars interior. With this concept, Audi ushers in a new SUV generation that is focused on addressing future client needs and takes into account sustainability aspects. An absolutely excellent achievement where complex challenges have been solved.
Development Time
up to 12 months: Ca. 6
Target Regions
Asia, Australia/Oceania, Europe, North America, South America
Target Groups
Consumer / User, Trade / Industry, Public Sector / Government