Aura Cannabis Packaging
Cannabis company branding and packaging
Zenpack
In a marketplace overflowing with antiquated cannabis stereotypes, Aura stands out as a lifestyle brand for confident, empowered customers looking for the highest quality cannabis. Aura offers a fresh approach to cannabis with four unique profiles, Blaze, Roar, Cosmic, and Flare, each designed for customers to learn more about the effects so they can personalize their experience based on individual goals. Each profile comes to life through vibrant colors, specialized printing, and premium materials, inviting the customer to make a deeper connection with the products inside.
Client / ManufacturerDesign
Zenpack
San Jose, USHaptik
San Jose, USLeo Chao, Jin Wang, Dominic DiCarloDate of Launch
2021
Development Time
more than 36 Month
Target Regions
North America
Target Groups
Consumers / Users, Trade / Industry