BackBeat SENSE
Headphones
Plantronics BackBeat SENSE allows you to go beyond basics with today’s smartest technology. Streaming audio pauses as soon as you slip off the headphones and resumes playback when you put them back on. Multi-point and Class 1 bluetooth technology allows you to simultaneously connect with two bluetooth devices from up to 330 ft / 100 m away. With up to 18 hours of streaming and the option to plug in for non-stop listening, there’s no reason for the music to stop. Weighing only 140 g, Plantronics BackBeat SENSE headphones are one of the lightest wireless on-ear headphones available and the patent pending comfort band distributes weight evenly.
Date of Launch
2015
Development Time
13 - 24 months
Target Regions
Africa, Asia, Australia/Oceania, Europe, North America, South America
Target Groups
Consumer / User, 60/40 male female split, . Educated, aspiring professionals, "Age: 20-35"