Bang & Olufsen for Genesis GV60
Car audio system
This acoustic work of art by Bang & Olufsen was developed exclusively for and tailored to the Hyundai Genesis GV60. The aluminum components of the audio system merge seamlessly with the dynamic lines and curved shapes of the car. The sound performance was precisely matched to the interior. The B&O approach to technology has always been to harness its power to meet real human needs and desires, and they have achieved that once again!
Date of Launch
2021
Development Time
up to 12 months
Target Regions
Asia, Australia / Oceania, Europe, North America
Target Groups
Consumer / User