Becker Büttner Held
New brand identity
The main focus of this project was to develop a corporate design that reflected the unique character and mindset of the law firm across all locations. The new wordmark is based on a calligraphy design which features the three initials, B, B and H, drawn using a single continuous line. Thanks to its unique typographical design, the wordmark has a very personal, friendly and professional look. The logo is an individual and modern symbol, featuring a distinctive style and clear, self-confident color. We also redesigned the firm brochure and designed all accompanying communication materials, the website as well as the brand and design manuals.
Date of Launch
2014
Development Time
up to 12 months
Target Regions
Europe
Target Groups
Consumer / User