BenQ Audio player Joybee 102R
BenQ Audio player Joybee 102R
2005

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BenQ Audio player Joybee 102R

Audio player

Benq Corporation

Joybee 102's design concept originates from fashion. Fashion knows no gender. Not only is it fashionable, but the accessories that go along with it – such as a leather bag, handbag, necklace and jewelry – also play an important role. Joybee 102 is designed to serve as an important personal accessory, i.e. to become a personal ornament and not merely an electronic product. That is why we have incorporated the concept of handbag and ornament right into the product, using a circular contour around the product's body; further, the key is intentionally hidden, giving the product a clean, sophisticated, elegant look.

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