Bespoke 1DR RR9000B
Refrigerator
With people spending more time at home, attention to interior décor has increased, and the kitchen interior is no exception. Accordingly, appliances that resemble built-in kitchen furniture are growing in popularity. The RR9000 reflects this consumer need. It can be installed in tight gaps with a double hinge used for built-in kitchen furniture. Also, optional door trim and panels allow customization to suit any kitchen aesthetic and user taste. The RR9000 consists of four platforms: conventional refrigerator, freezer, kimchi fridge, and wine storage, with each customizable so consumers can create their own bespoke configurations.
Client / Manufacturer
Design
Samsung Electronics Co., Ltd.
Seoul, KRSamsung Electronics Co., Ltd.
Seoul, KRDate of Launch
2022
Development Time
13 - 24 months
Target Regions
Asia
Target Groups
Consumer / User