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Robot Vacuum Cleaner
Samsung Electronics Co., Ltd.BESPOKE AI Steam has an intuitive, harmonious design that considers user convenience as the top priority by incorporating advanced AI with an attractive appearance. This robot vacuum cleaner doesn’t follow a traditional, one-dimensional design that only shows off its features. Instead, it’s based on our Harmony in Contrast concept by grouping complex sensors and functional parts under a graceful black color, while everything else is contained in a tidy shell. This concept expresses the intensiveness of the tech while adopting a design that suits any room. A consistent look between robot and station completes the design as a single appliance.
Client / Manufacturer
Design

Samsung Electronics Co., Ltd.
Seoul, KR
Samsung Electronics Co., Ltd.
Seoul, KRHwandong Lee , Hyunwoo Yoon, Guyong Park, Sewook OhDate of Launch
2024
Development Time
up to 12 Month
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumers / Users