BESPOKE CITY COLOUR EDITION
Kitchen appliance seriesSamsung Electronics Co., Ltd.
The CITY TRAVELLER kitchen package reflects the global nomad lifestyle pursued by many millennials. It applies color palettes inspired by major cities to kitchen appliances, such as refrigerators, ovens, and dishwashers. Each palette replicates the unique mood of each city. The 2020 color palettes represent Stockholm, Berlin, and Seoul, and Samsung plans to release new ones every year. This series brings the world to consumers' homes, inspiring hope in today's COVID-limited world. Each city has 3 color palettes with glossy/matt colored and patterned glass options. A Kitchen Scenery design guide also helps consumers choose the best designs.