Bespoke Grande AI 2.0
Washer dryer
Samsung Electronics Co., Ltd.Samsung created a flat design for this washing machine, elevating it to an appliance that fits perfectly with other furniture. The design of the Grande AI 2.0 also brings change to the modern washing space. Samsung has taken great care to make the appliance harmonize with the general interior of the home. The product features clean lines designed to complement the horizontal and vertical lines typically present in the construction of home interiors.
Client / ManufacturerDesign
Samsung Electronics Co., Ltd.
Seoul, KRSamsung Electronics Co., Ltd.
Seoul, KRDate of Launch
2021
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User