Big Eye Crystal 2.0
Washing machine
Big Eye Crystal 2.0 is TCL’s new generation of front loading washing machines. It inherits the clean design language of the first generation to guarantee esthetic consistency of purity and simplicity. At the same time, its three layered menu design establishes a new standard in usability and comfort. Functions can be customized and are grouped in different layers according to their usage frequency. Additionally, it features TCL’s innovation of the blue button, which allows automated sanitizing of the drum with a single touch. The integrated, full-fledged dryer function increases the functional benefit of the Big Eye Crystal 2.0.
Client / Manufacturer
Design
TCL HOME APPLIANCES (Heifei) Co., Ltd.
Heifei, CNdesignaffairs
Shanghai, CNDate of Launch
2016
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User