BIZEUN GIFT SET for the examinee
BIZEUN GIFT SET for the examinee
BIZEUN GIFT SET for the examinee
BIZEUN GIFT SET for the examinee
BIZEUN GIFT SET for the examinee
BIZEUN GIFT SET for the examinee
BIZEUN GIFT SET for the examinee
BIZEUN GIFT SET for the examinee
2021

Share:

BIZEUN GIFT SET for the examinee

Snack food packaging

SPC SAMLIP

This packaging for Korean sticky rice cakes strikes a humorous note with designs meant to encourage and motivate students preparing for university exams. The packaging uses great cultural leaders from Korean history along with witty product names that celebrate the students' hard work: the Great King of Pass, Use of Correct Answer, and Perfect Score The colors are bold and the graphics have been stylized to appeal to the target audience, namely teenagers, who will be receiving these gifts as support for what is probably one of the most important events in their education.

Client / Manufacturer

SPC SAMLIP

Seoul, KR
Designer

SPC SAMLIP

Seoul, KR
Date of Launch
2020
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User

RELATED PROJECTS