BIZEUN PURE GIFT SET
Dessert gift box
The color white has played an important role in Korean culture since the Joseon dynasty. Pure white food with a mild flavor is traditionally seen as a blessing, and having a breakfast of white rice cake on New Year's Day is considered to bring well-being and long life. This gift set reinterprets this cultural tradition with a contemporary flair. The elegant gift wrapping with ribbon and seal sends a festive message while the minimalist style of the boxes appeals to modern tastes. The recyclable material used as a wrapped fabric also adds a modern touch to the packaging.
iF Gold Statement
Simply beautiful, minimalistic and perfect in all aspects. The gift set from heaven is made of sustainable materials and used recyclable wrapping paper instead of disposable shopping bags. We in the jury would love to get this as a gift that wishes for long life.
Date of Launch
2020
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User