Black Caviar Series
Kitchen appliance
Samsung Electronics Co., Ltd.We built a new, full kitchen package line-up of the Black Caviar Series with different, optimized methods of color development for various products and parts. Black Caviar color reflects best the luxurious look and feel of metal and built a progressive premium identity STSS color development (nano-ceramic coating). The anti-fingerprint coating is using nano-ink for unique black metal. Like color metallizing - this method makes metal hairlines look transparent (cost-saving effect by replacing 201 metal base with 430). It has an optimum color plan (to be applied to various products like refrigerators, ranges, microwaves and dishwashers).
Client / ManufacturerDesign
Samsung Electronics Co., Ltd.
Seoul, KRSamsung Electronics Co., Ltd.
Seoul, KRDate of Launch
2016
Development Time
up to 12 months
Target Regions
Asia, Europe, North America
Target Groups
Consumer / User