![Blume 2000](https://ifdalivestorage.blob.core.windows.net/user-uploads/46789/130856/00000000-0000-0000-0000-000000000000/01_ID_278130856_Blume2000.jpg)
![Blume 2000](https://ifdalivestorage.blob.core.windows.net/user-uploads/46789/130856/00000000-0000-0000-0000-000000000000/01_ID_278130856_Blume2000.jpg)
Blume 2000
Corporate Design
Blume 2000 Blumen-Handelsgesellschaft mbH
To mark the relaunch of the leading florist Blume 2000 in Germany, Studio Oeding created a holistic corporate design along with a style guide and shop concept. In designing a range of own brands, a special challenge was faced: to make more than 400 products for customers and yet always speak the same brand language. Following a very successful test run in the Hamburg stores, the new design is now used throughout Germany.
Client / ManufacturerDesign![Studio Oeding GmbH](https://ifdalivestorage.blob.core.windows.net/user-uploads/profile/3196/00000000-0000-0000-0000-000000000000/logo_wdg_logo_image.png)
Blume 2000 Blumen-Handelsgesellschaft mbH
Norderstedt, DE![Studio Oeding GmbH](https://ifdalivestorage.blob.core.windows.net/user-uploads/profile/3196/00000000-0000-0000-0000-000000000000/logo_wdg_logo_image.png)