Blume 2000
Packaging design
To mark the relaunch of the leading florist Blume 2000 in Germany, Studio Oeding created a holistic Corporate Design along with a style guide and shop concept. In designing a range of own brands, a special challenge was faced: to make more than 400 products for customers and yet always speak the same brand language. Following a very successful test run in the Hamburg stores, the new design is now used throughout Germany.
Client / ManufacturerDesign
Blume 2000 Blumen-Handelsgesellschaft mbH
Norderstedt, DE