BMW Magazin / BMW Magazine
iPad App
Bayerische Motoren Werke AGThe BMW Magazine iPad app combines the outstanding content and esthetics of the printed magazine with the digital possibilities of the iPad. Thanks to its optimized features and technical innovations, it sets the standards in the field of magazine apps. As an extension of BMW Magazine into the digital dimension, the app supplements the magazines print editions and communicates the BMW brand values via an additional important communication channel.
JURY STATEMENTDesign
Digital Media - selected by Conrad Caine Beautiful, self-explaining iPad magazine with appropriate user experience and accessibility.
Client / Manufacturer