iF Design - Bonzey

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Food packaging

ShenZhen Lingyun creative packaging design Co., Ltd.

This is an instant granulated product made from seedless Momordica grosvenori. Its Chinese name, Luo Han Guo is much easier to say and can be interpreted as “a companion.” This is why we wanted to show its friendliness in the colors and design of the illustrations and integrated flowers, birds and butterflies to give a feeling of harmony. It has been used since ancient times to clear internal heat. This product is more popular among young people, and for this reason we added some fresh elements. In this way, its medicinal properties are intact, and it initiates a new consumer experience.

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