BoogieLab Sourdough Panettone Packaging

Packaging for Panettone

BoogieLab is a Croatian sourdough bakery with a love for boogie music. Its most famous product is Panettone, which has gained worldwide recognition in recent years. The cork acoustic panels, a feature of BoogieLab's interior, were abstracted and transformed into a pattern that became the central symbol of the packaging. This pattern was applied to single-piece boxes with handles, using colors inspired by Panettone flavors. Additionally, a two-piece premium box with a gold ribbon was designed—perfect for gifting during the Christmas season. The concept behind this packaging series was to encourage customers to engage in upcycling.