













BOSCH at IFA 2023
Trade Fair
BSH Hausgeräte GmbH
Customer Centricity Meets the Future of Living: With its innovative design and interactive experiences, the Bosch booth “Enter Planet Care” invites trade fair visitors to experience Bosch home appliances with all senses and discover how Bosch products can make life healthier and more sustainable. The centerpiece of the booth, the “Care Carousel,” symbolizes Bosch's brand philosophy of focusing on people and their needs. This special space highlights the individual brand experience, allowing visitors to explore the world of Bosch in their own pace and according to their own preferences.
Client / ManufacturerDesign

BSH Hausgeräte GmbH
München, DE
SCHMIDHUBER
München, DE
BLACKSPACE
München, DEDate of Launch
2023
Development Time
up to 6 Month
Target Regions
Europe
Target Groups
Consumers / Users, Trade / Industry