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BOSCH FreshUp
BOSCH FreshUp
BOSCH FreshUp
BOSCH FreshUp
BOSCH FreshUp
BOSCH FreshUp
BOSCH FreshUp
BOSCH FreshUp
BOSCH FreshUp
BOSCH FreshUp
BOSCH FreshUp
BOSCH FreshUp
BOSCH FreshUp
BOSCH FreshUp
2022

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BOSCH FreshUp

Deodorizing device

Robert Bosch Hausgeräte GmbH

Sweat. Food. Smoke. BOSCH FreshUp is a revolutionary new device that refreshes your clothes without washing, anytime and anywhere. It uses BOSCH Plasma Technology to dissolve odor molecules, instantly removing unpleasant smells from standard dry fabrics without adding chemicals or detergents. The elegant pebble-shaped design with its illuminated pattern combines high usability with the fascination of new technology. The innovative pattern is replicated in the fabric sleeve that protects the FreshUp when not in use.

Client / Manufacturer
Robert Bosch Hausgeräte GmbH

Robert Bosch Hausgeräte GmbH

München, DE
Design
BSH Hausgeräte GmbH (for BSH Home Appliances)

BSH Hausgeräte GmbH (for BSH Home Appliances)

München, DE
Date of Launch
2021
Development Time
25 - 36 months
Target Regions
Asia, Europe
Target Groups
Consumer / User

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